- The Coaching Club -
Listing Agent Success Blueprint
Want to win more listing appointments? Haven't found a coaching program that finally gets you to that next level in your business?
If you're struggling to get more listings—or if listing appointments leave you unsure whether you'll walk away with the deal—this program is designed for you.
Built around Aaron Hodson’s proven system, this step-by-step training gives you everything you need to confidently book more appointments, increase your conversion rate, and create a market-proof listing business.
You’ll start with Aaron’s flagship pre-listing process and move through a complete system that covers:
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How to increase your listing conversation ratio
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How to win listing before you even get to the appointment
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What to say, show, and cover at listing appointments to avoid objections
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How to create a post-close process that is consistent & effective for getting referrals
You’ll get access to high-impact video training, 10 downloadable tools (checklists, worksheets, email scripts), and 5 professionally designed Canva templates to make your listing presentations and marketing materials stand out.
This isn’t theory—it’s a plug-and-play system for agents who are serious about becoming top producers.
If you're ready to build a consistent, scalable listing business—this is your moment.
20 Instructional Videos With Aaron
Topics:
- Setting Up the Listing Appointment
- The Pre-Listing Kit & Process
- Preparation for the Listing Appointment
- Setting Client Expectations
- Discussing Marketing,
- Discussing Pricing
- Discussing Fee Structure
- Discussing Listing Agreement & Choices
- Discussing Offer Strategy
- Seller Confidence Call
- My Commitment
- Closing the Listing
- Follow Up with Sellers Who Choose Someone Else
- Open Houses
- Presenting Offer
- Counter Offer Strategies
- Rejected Offers
- Escrow to Close
- 90 Day Post Close
10 Resources
What You Get:
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Listing Agent Prep Checklist
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Client Profile Sheet
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Listing Appointment Intake Form
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Pre-Listing Kit Checklist
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Setting Seller Expectations Resource
- Seller Net Sheet
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Seller Nurturing Email Prompts
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Open House Prep Sheet
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Transaction Sheet
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90 Day Post Close Process Templates
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Professional Offer Response Template
- Multiple Offer Sheet Template
3 Canva Marketing Templates
What You Get:
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Seller’s Handbook Template
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My Home Services for Sellers Template
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My Commitment Letter Template
BONUS: Home Seller Difference Template
($99 VALUE)
Tired of the same old seller’s guides? This one-of-a-kind guide uses Aaron’s proven method to showcase your unique value as a listing agent. Make a powerful impression and show sellers that you do things differently — before you even step foot in the listing appointment.
Everything You Need to Get Started
Ready to elevate your listing process and ramp up your conversion and close rates? Let's get started.
Sale: Take $100 Off with Code LISTING
Praise
These Agents Like Us
As a newer agent going into my second year, one of the biggest benefits of SellWell is having an actual outline of the nitty gritty details of what I need to do this week to build my business in an authentic way. When I came out of real estate school, I saw multiple avenues for training, but it just seemed like there was nothing that actually laid a base plan for how to build a business. From branding to joining a brokerage through to the contract process and after, this program can benefit you at any stage in your career. Too many times you see coaching take a salesy approach and even give you specific lines to say. With SellWell, you’re taught to be authentic to yourself, which attracts the right people in return. It’s extremely powerful.
John N.
"My sister & I (business partners) went on a competitive listing presentation and used the presentation you made in SellWell that was branded for our partnership and the client commented that if we put that much time and effort into our business packet, she knew we would put that much effort into representing her. The listing packet was one of the reasons she chose us over 2 other agents and I wanted to thank you for all your hard work on SellWell... we can't wait to see what you come up with next!"
Michelle O.